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Wednesday, January 30, 2008 

Business Success With Trusted Partners

The Conditions for Trust

Whether it is a partnership within your business or a collaboration or alliance between businesses, these are the conditions of trust that are needed to create the right environment for business success.

Mutual Need

A mutual need is a source of respect, a building block of trust. Each side is bringing unique and significant value to the other and deserves to be heard. If mutual need is not a priority, forget about trust. The establishment of a documented mutual understanding between both companies is required to agree on the need and the way both of your companies will respond to that need.

Personal Relationships

Deep trust, the essential ingredient for creating the most value and solving the toughest problems, grows as personal relationships strengthen.

The commencement of trust is usually formulated by the existing personal relationships that are known, but seldom explored within and between many companies and organisations.

Shared Objectives

Just as mutual need creates an opportunity to cooperate, having a set of mutually agreed upon, shared objectives, guides your performance together as partners. If your objectives are not aligned, expect discord. Shared objectives have to be discussed and agreed so that the long term plans for joint project implementations can be envisioned.

Commitment

Commitment creates enthusiasm. A partnership excels when each of you invest your best efforts, assign your finest people and back them with the policies and resources of your organizations. Commitment by both parties is essential, in all aspects of the trust partnership.

Continuity

To maintain superior performance, you and your partner must be confident that your successful collaboration today will continue tomorrow. How well the conditions for trust are met determines the potential for a trusting partnership.

Measuring With Trust Practices

The practices of trust can be used as a measure of how close you are to building high trust. Where you and your partner are with these trust practices will determine your ability to rely on each other to reach a common objective.

The practices of trust are; keep promises, involve the right people, create joint teams, share information, have realistic plans, no hidden agendas, performance measurement, clear governance, balanced approach, wide communication, internal alignments, conflict resolution, ethical behaviour, mutual creativity, everyone on board and celebrate success together.

The emphasis must be on joint success, both parties must realise a true win situation and both parties should gain the benefits, only that way will the trust partnership be maintained.

There is a wealth of knowledge within both of your organisations and there is nothing more accurate than the accumulated knowledge from a trust partnership.

Sharing of that knowledge is paramount to the enduring continuity of the trust partnership and it will help both your companies to do business on a more informed basis and at a higher intellectual level.

Trust can take a long time to be achieved, but it can be lost in an instant, don't become complacent and think that your company does not have to put the same effort into the trust partnership.

Trust ensures the right conditions for high performance within your company and people, which in turn is reflected by more profitability and increased customer value, which guarantees continued business success and a prosperous outcome for both parties.

James Chapman is an international consultant and speaker, who has advised many of the world's leading firms.

He has had the privilege over the past 16 years to provide motivational speeches to many international organisations.

James Chapman lives with his wife and son in the Algarve, Portugal.

Telephone: 00351 96 7114086

Email:James_Chapman12@hotmail.com

Website:http://www.adversityovercome.com

Blog: http://business-success22.blogspot.com

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